Your privacy matters
At DNA, we are committed to protecting your privacy and ensuring that your personal information is handled with transparency, security, and care. This Privacy Policy explains how we collect, use, store, and safeguard the information you provide when interacting with our website, stores, mobile platforms, and customer service channels.
By accessing or using DNA's services, you agree to the practices outlined in this Privacy Policy.
Information we collect
To provide you with the best possible shopping experience, DNA may collect information such as:
- Personal details including your name, email address, phone number, and delivery information.
- Transaction and purchase history.
- Account preferences and customer support interactions.
- Website usage data, device information, and browsing activity.
This information helps us serve you more effectively and continuously improve our products and services.
How we use your information
The information we collect may be used to:
- Process and deliver your orders.
- Provide customer support and after-sales services.
- Personalize your shopping experience.
- Improve website functionality and performance.
- Send updates, promotions, and relevant communications.
- Detect and prevent fraud, security threats, or unauthorized activities.
- Comply with legal and regulatory requirements.
We only use your information for legitimate business purposes designed to enhance your experience with DNA.
Cookies & analytics
DNA uses cookies and analytics technologies to better understand how visitors interact with our website. These tools help us:
- Improve website performance.
- Analyze traffic and user behaviour.
- Remember your preferences.
- Deliver a more personalized browsing experience.
You can manage cookie preferences through your browser settings at any time.
Information sharing
We respect your privacy and do not sell your personal information.
Your data may only be shared with trusted service providers and partners when necessary to:
- Process payments.
- Deliver orders.
- Provide technical support.
- Meet legal or regulatory obligations.
All third parties are required to maintain the confidentiality and security of your information.
Data security
DNA implements industry-standard security measures to protect your personal information from unauthorized access, disclosure, alteration, or misuse.
While no online platform can guarantee absolute security, we continuously monitor and improve our systems to safeguard your data.
Your rights
Depending on applicable laws, you may have the right to:
- Access your personal information.
- Request corrections or updates.
- Request deletion of your data.
- Opt out of marketing communications.
- Inquire about how your information is being used.
We are committed to responding to privacy-related requests promptly and transparently.
Policy updates
DNA may update this Privacy Policy periodically to reflect changes in our services, technologies, or legal requirements. Any updates will be published on this page with the revised effective date.
Contact us
If you have any questions regarding this Privacy Policy or how your information is handled, please contact our customer support team through our official communication channels.
